Choosing the right template can make or break a new website, especially if you are a photographer, coach or creative entrepreneur who needs a site that looks polished without a steep learning curve. Squarespace remains one of the most popular platforms for service-based and visual businesses in 2026, and a well-designed template does most of the heavy lifting: clean typography, mobile-first layouts and page structures that are already built around booking calls, showcasing a portfolio or selling digital products. Below is a roundup of some of our most popular Squarespace templates this year, organized by the type of business they work best for.
What to Look for in a Squarespace Template in 2026
Not every template that looks good in a demo will work well for your business. A few things worth checking before you buy: does the layout hold up on mobile, since most visitors will land on your site from a phone; does the homepage lead naturally toward your main call to action, whether that is booking a call, joining a waitlist or browsing your shop; and is the styling easy to adjust in Squarespace’s native editor without needing custom code. Every template featured here was designed with those basics in mind.
Best Squarespace Templates for Photographers
Aurelia
Aurelia is a photography-first template built around large, full-bleed imagery and a soft, editorial layout. It suits wedding, portrait and lifestyle photographers who want their galleries to do the talking, with clean navigation that keeps the focus on the work rather than the interface.
View the Aurelia template → ($299)
Ava St Clair
Ava St Clair leans into a bright, minimal aesthetic with generous white space, making it a strong fit for photographers who shoot in natural light and want their site to feel airy and uncluttered. The layout scales easily from a small portfolio to a fuller gallery as your body of work grows.
View the Ava St Clair template → ($297)
Nyx
Nyx is one of our most popular photography templates, with a moodier, high-contrast look that suits fine art, editorial and fashion photographers. It is a good option if you want your site to feel a little more gallery-like than the typical bright-and-airy photography template.
View the Nyx template → ($297)
Best Squarespace Templates for Coaches & Consultants
Josie
Josie is a warm, approachable template designed for coaches and consultants who sell one-to-one or group programs. The homepage flows naturally from an introduction into services and a clear booking call to action, which helps turn first-time visitors into discovery calls.
View the Josie template → ($297)
Astra Maven
Astra Maven was built with business coaches in mind, pairing confident typography with sections for testimonials, a services breakdown and a lead-generating opt-in – the pieces most coaching businesses need without a lot of rebuilding.
View the Astra Maven template → ($297)
Rebel Riot
Rebel Riot brings a bolder, more energetic style to the coaching category, with strong color blocking and statement type. It works well for coaches building a distinct personal brand rather than a more neutral, corporate feel.
View the Rebel Riot template → ($225)
Best Squarespace Templates for Creative Businesses & Brands
Cobalt Creative
Cobalt Creative is a flexible, business-forward template that adapts well to studios, consultancies and small creative agencies. Its structured sections make it easy to present services, past work and a team page without a cluttered layout.
View the Cobalt Creative template → ($199)
Elyra Studio
Elyra Studio is a more editorial, design-studio style template for brands that want their site to feel considered and high-end. It is a good fit for businesses positioning themselves at a premium price point, where the site itself needs to reflect that.
View the Elyra Studio template → ($497)
Blue Flame
Blue Flame is a bold, high-contrast template from Studio La Terre for creative entrepreneurs and brands who want to stand out rather than blend in. Strong typography and confident color blocking make it a good fit for agencies, consultants and service providers who want their site to feel unmistakably them.
View the Blue Flame template → ($225)
Best Squarespace Template for Bloggers
Modernist Blog
If content is at the center of your business, Modernist Blog is built specifically around long-form reading, with clean typography and a layout that keeps posts easy to browse and share – a solid pick for anyone building an audience through writing.
View the Modernist Blog template → ($225)
Final Thoughts
Every one of these templates is fully customizable, so you are never locked into the exact colors, fonts or layout shown in the demo – think of them as a well-built starting point rather than a fixed design. You can browse our complete library, including options for businesses and niches not covered here, in our Squarespace Templates collection.
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